Our favorite LA
Photographer Jae Feinberg has published the first edition of her new
coffee table book! Four Rock Agency talent grace the pages!
Click here to see a preview of the book.
Alistair, Riley, Rebecca, Richie and Piper you guys look
Note to the rest of you...It sounds like she is going to continue this
tradition...look for the next addition to contain models from her last
shoot here in Madison!
Business is hoppin' here in the
Midwest market despite this horrible economy. We have a steady group
of clients who have continued to advertise and have continued to hire
our Models and Actors. We are incredibly thankful for that.
What we have seen take place is clients are taking fewer risks on
hiring 'green' talent. In other words, the quality of a model's
portfolio and an actor's resume has become vital! Clients, now more
than ever, want to hire the model with the most photos in her
portfolio or the actor with the most credits on his resume. So if you
haven't been getting as much work as you had hoped for, take a look at
the marketing materials that you have given your agency and compare
them to all the other talent that are your 'competition.' Remember,
you are not just competing against the others at The Rock Agency, you
are competing with the entire talent pool in the US. Our top clients
are booking not only from The Rock Agency, but from LA, NY, Chicago,
Atlanta and Miami as well.
A perfect example: pick up the latest Kohl's flyer...you will see
Rock models and... right next to them you will see Britney Spears!
This is not a company that needs to take chances on an unproven model.
They are choosing print models that have the best pictures and the
best digitals as well. Yes, they book brand new faces, but they are
choosing the brand new faces with a plethora of great shots in their
portfolio and a series of great digital snapshots that prove to them
that the model can move well on camera and deliver 90-100% usable
shots from a roll of film.
Remember, we want you to work as much as you want to work. We can
get you in front of the clients, you have to prove to the client that
you can do the job. Your marketing materials are the tools that you
use to prove it... so make sure yours ROCK!