Our favorite LA Photographer Jae Feinberg has published the Second
edition of her SHOT book! Four Rock Agency talent grace the pages!
Click here to see a preview of the book.
Congratulations to: Savka, Nyomi, Nick, and Gracie you guys look
Note to the rest of you...It sounds like she is going to continue
this tradition...look for the next addition to contain models from
her last shoot here in Madison!
Business is hoppin' here in the
Midwest market despite the economy. We have a steady group of
clients who have continued to advertise and have continued to hire
our Models and Actors. We are incredibly thankful for that.
What we have seen take
place is clients are taking fewer risks on hiring 'green' talent. In
other words, the quality of a model's portfolio and an actor's
resume has become vital! Clients, now more than ever, want to hire
the model with the most photos in her portfolio or the actor with
the most credits on his resume. So if you haven't been getting as
much work as you had hoped for, take a look at the marketing
materials that you have given your agency and compare them to all
the other talent that are your 'competition.' Remember, you are not
just competing against the others at The Rock Agency, you are
competing with the entire talent pool in the US. Our top clients are
booking not only from The Rock Agency, but from LA, NY, Chicago,
Atlanta and Miami as well.
A perfect example: pick up the latest Kohl's flyer...you will
see Rock models and... right next to them you will see Britney
Spears! This is not a company that needs to take chances on an
unproven model. They are choosing print models that have the best
pictures and the best digitals as well. Yes, they book brand new
faces, but they are choosing the brand new faces with a plethora of
great shots in their portfolio and a series of great digital
snapshots that prove to them that the model can move well on camera
and deliver 90-100% usable shots from a roll of film.
Remember, we want you to work as much as you want to work. We
can get you in front of the clients, you have to prove to the client
that you can do the job. Your marketing materials are the tools that
you use to prove it... so make sure yours ROCK!